Archive for the ‘Technology’ Category

Some Hot Curves

Thursday, September 9th, 2010

By Todd Ross

www.toast-jam.com

I’ve seen a lot of concept vehicles and I’ve also posted many that have caught my eye. Until further notice, this one takes the cake. When it comes to unique design, the Mazda TAIKI wins hands down.


Experience on Fire

Wednesday, September 8th, 2010

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By Christian Bayley

www.toast-jam.com

Arcade Fire and our friends over at Google truly put together something that raises the bar on interactive experience. The online video for their song “Wilderness Downtown” tells a tale of a young man running back to his childhood street/home and reflecting on change. You will need to download Google Chrome HERE first. . .then click HERE to launch the video. It will ask you for your own childhood address (or any address that is in a major city that Google street view has covered). . .then using HTML5  the video builds itself around your house and street as a seamless and beautiful experience giving us all a glimpse into the future of interactive activation at its finest. Enjoy!


Welcome to the Giga-Yacht

Tuesday, September 7th, 2010

By Todd Ross

www.toast-jam.com

Founded by wealthy businessman Luca Bassani in 1994, Wally started out primarily as a sailboat design firm and have more recently branched out into designing more cutting edge motor yachts. Wally is considered to be one of the premier yacht builders, noted for its unique blend of stylish, sleek minimalist design, power and comfort. In 2009 Wally & Hermes joined to create WHY-YACHTS (Wally-Hermès Yachts) which is dedicated to a new lifestyle of living on the sea.


Experience Hall of Fame: Subservient Chicken

Thursday, September 2nd, 2010

subservientchicken02

By Christian Bayley

www.toast-jam.com

So we here at Toast & Jam met with our friends this week over at Crispen Porter +Bogusky and along with reminiscing about good times we had the chance to reminisce about great campaigns. CP+B came up with one of the first and still today something we consider one of the greatest online experiences of all time. In fact recalling the first time we interacted with Subservient Chicken led us to create a new category here at Taste. . .the Hall of Fame. Enjoy the first entry. . .and here are a few of our favorite commands (but there are a lot more than this list for you to explore. . .in fact add more to the comments section if you can. . .) the sheer depth of these interactions DEFINE experience and BRAND ACTIVATION:

Click here to give the following commands…

>taco bell
>dance like an egyptian
>snap your garters
>do the robot
>You’re kinda creepy
>relax
>bang your head
>Are you lookin at me?
>Do you feel lucky, punk?
>Cry
>Show your chicken tenders
>smoke a cigarette
>throw a tantrum
>clean the room
>pillow fight
>kiss the pillow
>hit yourself with the pillow


Boombastic

Wednesday, September 1st, 2010

By Todd Ross

www.toast-jam.com

This is an incredible production. The display, video projection and music are absolutely seamless. Beautiful work EXYZT!


Table Manners

Thursday, August 26th, 2010

By Todd Ross

www.toast-jam.com

It started with an idea and transformed into this amazing instrument of technology. I love it.

Multiple simultaneous users share total control over the instrument by moving and rotating physical objects on the surface of a bright circular table. Manipulating these objects, representatives of the classical components of a modular synthesizer, users can create complex and dynamic sound typologies, generators, filters and modulators, in a kind of tangible modular synthesizer.


3D Graffiti – Inspiring Execution

Tuesday, August 24th, 2010

By Eric Goldstein

www.toast-jam.com

Graffiti Technica is dedicated to the progression of hardcore electronic art and 3d graffiti. This is amazing.


Moonlight Rainbow Fountain – Seoul Korea Activation

Thursday, August 19th, 2010

By Christian Bayley

www.toast-jam.com

Seoul Korea has been emerging in recent years as one of the most innovative and technologically progressive cities in the world and this example of city branding in action is a perfect addition to Taste. Through innovative architecture combined with technology you can make impact in a city that can help brand it the world over. The Bampo Bridge Moonlight Rainbow Fountain project took what could have become a utilitarian water crossing and turned it into a city landmark revitalizing the district. The fountain is comprised of over 10,000 LED programmed water nozzles that pump 190 tons of water per minute.


All the World’s a Holographic Stage

Wednesday, August 18th, 2010

By Todd Ross

www.toast-jam.com

Musion Systems is at the top of their game when it comes to holographic technology. Here is a clip that gives you some interesting information into the latest advancements and uses with holograms and communication.


Later Gadgetvader

Monday, August 16th, 2010

By Todd Ross

www.toast-jam.com

The Gadget Show in the UK is a new show that was looking to create a viral video to help create buzz. So The Darkroom TV teamed up with The Viral Factory and created Gadgetvader. Enjoy!