Archive for the ‘Advertising’ Category

Experience Hall of Fame: Subservient Chicken

Thursday, September 2nd, 2010

subservientchicken02

By Christian Bayley

www.toast-jam.com

So we here at Toast & Jam met with our friends this week over at Crispen Porter +Bogusky and along with reminiscing about good times we had the chance to reminisce about great campaigns. CP+B came up with one of the first and still today something we consider one of the greatest online experiences of all time. In fact recalling the first time we interacted with Subservient Chicken led us to create a new category here at Taste. . .the Hall of Fame. Enjoy the first entry. . .and here are a few of our favorite commands (but there are a lot more than this list for you to explore. . .in fact add more to the comments section if you can. . .) the sheer depth of these interactions DEFINE experience and BRAND ACTIVATION:

Click here to give the following commands…

>taco bell
>dance like an egyptian
>snap your garters
>do the robot
>You’re kinda creepy
>relax
>bang your head
>Are you lookin at me?
>Do you feel lucky, punk?
>Cry
>Show your chicken tenders
>smoke a cigarette
>throw a tantrum
>clean the room
>pillow fight
>kiss the pillow
>hit yourself with the pillow


All the World’s a Holographic Stage

Wednesday, August 18th, 2010

By Todd Ross

www.toast-jam.com

Musion Systems is at the top of their game when it comes to holographic technology. Here is a clip that gives you some interesting information into the latest advancements and uses with holograms and communication.


Later Gadgetvader

Monday, August 16th, 2010

By Todd Ross

www.toast-jam.com

The Gadget Show in the UK is a new show that was looking to create a viral video to help create buzz. So The Darkroom TV teamed up with The Viral Factory and created Gadgetvader. Enjoy!


Quit Stairing! Start Projecting.

Monday, August 9th, 2010

By Todd Ross

www.toast-jam.com

Three flights of plasma video stairs were created as part of Louis Vuitton’s new flagship store at the Landmark in Central Hong Kong. The animations feature figures climbing, descending and traversing the stairs.

Dyson Activates.

Tuesday, July 27th, 2010

By Eric Goldstein

www.toast-jam.com

One balloon and a couple of evenings after work — Dyson engineers show how inducement and entrainment works on the Air MultiplierTM fan. If you watch closely, the balloon is sucked into the airflow from behind and to the side of the fan; this is inducement and entrainment of the air.


In Cars. An Activation.

Wednesday, July 21st, 2010

By Eric Goldstein

www.toast-jam.com

Gary Numan + DieHard Battery = Story Telling.

Brilliant personality selection and brand activation. Get Gary Numan and a few dozen cars, one battery and prove a point. All while visually entertaining and putting DieHard Batteries into our subconscious. Done.



(Boing Boing recently posted this but I had to give it props for the once-over.)


Message in a Fountain

Monday, July 19th, 2010

By Todd Ross

www.toast-jam.com

I have never seen this before! This is a “waterfall” in Japan. From what I understand it’s in a mall. Sorry for the poor video quality, but even that doesn’t diminish how incredibly cool this is. Enjoy!


Your Virtual Freedom

Thursday, July 15th, 2010

By Todd Ross

www.toast-jam.com

Ever wonder how YouTube and other social media sites can legally do what they do? This is a great video that explains how it all works, legally.


Buildings are Alive With the Sound of Music

Tuesday, July 13th, 2010

By Todd Ross

www.toast-jam.com

Video projection onto architecture is an art that I have the highest respect for. It’s incredible how these artists and programmers can make buildings come alive. This is by far the best compilation of this artform…and it’s got a killer soundtrack. My favorite is the fish and the frog on the ground. What’s YOUR’S???


Compost This! Baby

Thursday, July 1st, 2010

By Eric Goldstein

www.toast-jam.com

Typical disposable diapers take 300-500 years to breakdown in landfills.
EarthBaby compostable diapers take 14 weeks to turn into nutrient rich soil.
Nothing more to say.

Please take a few minutes to vote for this concept on Myoo’s WASTE STARTUP CHALLENGE.
Be a part of the change in the world.